If there is one thing you can count on from Royal Family member Meghan Markle, it is chaos. The Duchess of Sussex continues to make headlines and draw a lot of attention to herself. But not in the way she hoped for. One of Meghan Markle’s dreams is that her lifestyle brand, As Ever, will be a huge success. Despite the exciting announcement of her stock selling out in only 45 minutes, all is not well for Meghan and her As Ever team. Things are very rocky, according to The Sun reports.
The fast sell-out sounds like a major win on paper. But critics are raising eyebrows over the chaos rumors mounting behind Markel’s Instagram facade. Meghan’s launch started strong, with fans anxious to get their hands on her alleged upscale items, including her jams and honey.
It is unclear just how many units of Meghan Markle’s items were actually available or sold online. This is because the website was quick to throw up a ‘sold out‘ sign. They hoped that way shoppers would avoid asking questions. But instead, just the opposite has taken place, adding fuel to the fire.
Meghan Markle Brand Battles Hype And Confusion
Many allegedly believe that Meghan Markle’s brand is headed for destruction. It appears the main issue lies on Meghan’s shoulders. Insiders close to the situation say that she desires to maintain complete control. At any cost. Which is what led to more poor reviews.
Insiders reveal that Meghan Markle’s control issues and power trip are working against her in a big way. She refuses to work with an experienced business team. Once again, Meghan wanted to call the shots herself, finding herself back in a hole of self-doubt and poor publicity.
Observers say that the brand’s rocky rollout, paired with dramatic updates, reflects a poor leadership style on Meghan’s part. They reveal she is more impulsive than strategic, saying ‘it has been chaotic‘ for all involved.
The Duchess dropped a bonus podcast episode from early May. During the segment, she admits she is worried about dealing with overwhelming or annoying customers. Especially when the first batch of products disappeared so quickly.
Markle confesses that she’d decided to “pause” until the business felt more stable and ready. Her initial pause theory started as a great idea to help her get her bearings. However, it only led to more chaos and accusations about what was really going on behind the scenes.
Meghan Markle’s attempt to diffuse the uproar with a cheery post. She seemingly promised more jams, but instead of calming the mood, all it did was raise more confusion and speculation. This leaves her followers feeling that her control issues may cost her everything she cares about once again.
