If you’ve ever joked about wanting to bathe in Sydney Sweeney’s bathwater… now’s your chance. Dr. Squatch just unveiled its latest (and possibly wildest) limited-edition launch. Sydney’s Bathwater Bliss, a men’s natural soap infused with, you guessed it, actual bathwater from Sydney herself.
After her viral Dr. Squatch ad left fans buzzing with curiosity (and thirst), Sydney Sweeney decided to lean all the way in on the joke. “You kept asking about my bathwater after the @drsquatch ad… so we kept it,” she teased in the caption of her Instagram post. “Introducing Sydney’s Bathwater Bliss! A very real, very limited-edition soap made with my actual bathwater.”
Packaged with a playful illustrated version of Sydney Sweeney surrounded by Grecian bathhouse vibes, the soap promises a scent experience that’s equal parts cheeky and refreshing. It’s labeled “medium grit,” suggesting that this blend of Sydney’s soak isn’t just for laughs. It’s actually functional, too.
Dr. Squatch’s Bathwater Soap Stunt Has Sydney Sweeney Fans Screaming ‘No Way This is Real’
While the idea of washing with someone else’s bathwater may sound bizarre, it’s right on brand for Dr. Squatch, a company known for bold marketing and viral stunts. Fans of Sydney Sweeney are already flooding the comments asking how fast they can get their hands on it, because yes, it’s real, and yes, it drops June 6.
Of course, the internet had plenty to say. “We need to look at ourselves in the mirror,” one user joked, while another added, “I love you, Sydney, but I think this is where I draw the line.” Others couldn’t believe it was actually happening, “No way this is a real thing,” and “Alright, this is getting ridiculous,” were just a few of the reactions lighting up the comments section. “Every day we stray further from God,” someone else said.
Others, however, expressed excitement for the product. “June 6th will be the best day of my life,” one of her followers wrote. “Thanks, I’ll take 100,” someone else said. “Made with your actual bath water? Lol,” a third commented. “That’s awesome!”
Whether you’re in it for the novelty, the scent, or simply because you can’t resist a good limited-edition flex, Sydney’s Bathwater Bliss just became the weirdest, and possibly most iconic, soap of the summer. But note, just 5,000 bars of “Sydney’s Bathwater Bliss” are being produced, so if you’re hoping to snag one, set a reminder for Friday, June 6, 2025, at 9 a.m. PT when they officially go on sale.