Tiffany Fong is the latest public figure to poke fun at Sydney Sweeney’s much-discussed American Eagle campaign, and she did it with style. On Thursday, Fong took to X (formerly Twitter) to share a striking photo of herself lounging in a head-to-toe yellow denim ensemble with the cheeky caption: “My jeans are yellow!” The post, which has already racked up over 5.5 million views, is widely being seen as a direct parody of Sweeney’s now-viral “good genes” American Eagle ad.
The campaign, part of a broader collaboration between the Euphoria star and the fashion retailer, faced backlash after an ad spot featuring Sweeney drew criticism for its use of wordplay. In the video, Sweeney appears in denim-on-denim and tells the camera, “Genes are passed down from parents to offspring, often determining traits like hair color, personality and even eye color. My jeans are blue.” The moment, highlighting both her blue denim and blue eyes, quickly sparked outrage, with critics calling it a thinly veiled dog whistle for eugenics and a glorification of whiteness.
Tiffany Fong’s Yellow Jeans Parody Steals the Spotlight in Wave of Celebrity Clapbacks
Fong’s playful jab follows a growing wave of celebrities and influencers who have chimed in on the controversy. Bachelor alum Gabby Windey dropped a quip about the campaign on social media, while Doja Cat mocked the ad in a TikTok skit, drawing millions of views. But Fong’s parody has struck a particular chord, with fans praising her wit and timing. “This is how you do a clapback,” one user commented, while another joked, “These are the only ‘good jeans’ we’re talking about.”
And now, creator Afroking has joined the chorus with his own tongue-in-cheek post. Sharing a photo of himself dressed in all-black denim, surrounded by scattered flower petals, he captioned the shot simply, “My jeans are black!” The stylish snap has already drawn tens of thousands of likes, with fans praising the parody as both hilarious and pointed.
The meme didn’t stop there. Scandinavian influencer SKLAN also jumped in, posting a dramatic photo of himself reclining in snowy mountains, shirtless with fur draped over his shoulders, an axe by his side, and a pair of crisp white jeans on display. His caption, “My jeans are Scandinavian White.” The over-the-top post quickly went viral in its own right, with fans joking that the parody had reached “Viking mode.”
Neither Sydney Sweeney nor American Eagle has commented on the backlash surrounding the ad. The campaign also remains live.